What are your critical numbers?

Increasing sales and market share is simple — ask your team to make more sales calls and they’ll come back with more placements, right?  Or maybe not. This myth needs debunking, it's a flawed strategy when you solely focus on quantity.  Effective recruitment firms have sales prospecting metrics that determine…

Are you killing your sales calls?

It's been over 2 months since my original blog on cold calling and it's place in todays evolving market.  The debate is still continuing and it’s fascinating to watch.  I thought I would respond to many of the emails and LinkedIn comments by summarising in my upcoming 6 part blog…

Did you think cold calling is dead?

You may recall in my last blog 'Is cold calling dead in recruitment' I asked you that very same question?  The result was that this particular blog attracted a lot of attention, with some very strong views from opposing ends.  Due to the fact that I received such a high…

Is Cold Calling Dead in Recruitment?

Perhaps an odd question coming from a sales trainer?  But I’ve been asking myself that very same question for some time now…  As a result I embarked on my own journey of research to see if I can come to some conclusions, which will ultimately shape the way we train…